DIGITAL MARKETING

 

Digital Marketing: It is also called web or internet marketing

Promote business by online method 

 

Example of digital marketing:

1: Search Engine Optimization (SEO)

2: Search Engine Marketing (SEM )

3: Pay Per Click (PPC

4: Content Marketing 

5: Social Media Marketing

6: Affilate marketing 

7: E.mail Marketing Etc.

 

1: Search engine optimization (SEO)

 It is a process of getting traffic and backlinks from the free organic search   engine. In other words we can say that earning traffic through unpaid 

and free listing.

 

    2:  SEARCH ENGINE MARKETING (SEM):

          It is form of marketing that involve the promotion of websites by increasing their visibility of search engine result page (SERPS) Through paid advertising. OR It is process of gaining traffic and visibility from search engine through both free and paid efforts.

3: PAY PER CLICK (PPC)

PPC is stand for pay per click it is a model of internet marketing in which advertiser pay a free each time one of their ads is clicked.

4: CONTENT MARKETING

    It is marketing process for creating and distributing relevant and valuable content to attract and retain customers   by creating content in order to change   or enhance a consumer behavior.

5: SOCIAL MADIA MARKETING (SMM)

    It is easy and effective way to help you not only improve your site’s traffic but also provide an opportunity to make your content go viral and build a community of followers..

6: AFFILATE MARKETING:

7: E.MAIL MARKETING:

There are two type of seo:

1: Offpage seo (Website promotion)

2: Onpage seo  (Onsite changing by coding language)

OFFPAGE SEO TASK:

1:  Directory submission

2:  Book marking

3:  Search engine

4:   Image sharing

5:  Classified ads

6:  Ppt submission

7:  Article submission

8:  Blog

9:  Question answering (quora)

1: DIRECTORY SUBMISSION

It is offpage factor which help to optimize your webpage, with the help   of these directories your own website is submit to an other website submitting your website url and its details on the web in directory under particular category.

There are three types of directory submission.

1: Paid or feature web listing

2: Free and regular web listing

3: Reciprocal directory submission

1: PAID D.SUBMISSION:

Owner of directories still will charge for submission.

Link will be approved in within 24hours.

 getting backlinks.

FREE DIRECTORY SUBMISSION:

No charge.

No guarantee of websites getting approved.

Its   takes  times.

3: RECIPROCAL SUBMISSION:

Reciprocal link must be submitted to your site when you activate directory link only then directory administrator will approve your link.

IMPORTANCE OF DIRECTORY SUBMISSION:

It is basic aspect of offpage optimization help in doing search engine optimization.

CLASSIFIED ADS:

Advertise your product or service online with classified ad posting to increase website traffic. It is good way to create  backlink and increase visibility of the website.

IMAGE SHARING

It is one of the best offpage seo technique to increase brand visibility and increase traffic of site. There are few websites which allow you to share a link with the image by creating more link.

You can create backlinks and improve your site ranking.

 4:  BOOK MARKING:

   It is method for internet user to organize  , store , manage and search for bookmarks of resources online.

WEBSITES:

1:  http: //www.Plurk.com

2:  http: //www Reddit

3:  http: //www.tagza.com ,  etc.                      

5: POWER POINT SUBMISSION (PPT)

6: SEARCH ENGINE: